Consulting Success Story
Product Evolve's Digital Marketing Platform Enhancements
Background
Product Evolve, a leading consulting firm, partnered with KPMG Canada to enhance their global digital marketing platform, which served over 100 member firms worldwide. The project aimed to leverage Adobe-based solutions and achieve agile transformation while addressing critical information security issues in accordance with cybersecurity standards.
Objectives
- Enhance the functionality and user experience of the global digital marketing platform.
- Ensure compliance with cybersecurity standards and address information security concerns.
- Facilitate the agile transformation of onshore and offshore teams previously operating in a waterfall environment.
- Manage multiple vendors, including Publicis Sapient and Adobe.
- Successfully carry out the MuleSoft cloud migration, from assessment to deployment.
Approach and Implementation:
Product Evolve collaborated closely with KPMG Canada’s global digital marketing team to identify enhancement opportunities and define project objectives. The consulting firm leveraged its deep expertise in Adobe-based solutions, information security, and agile methodologies to drive the project forward.
Digital Marketing Platform Enhancements:
Product Evolve conducted a comprehensive analysis of the existing platform, working closely with stakeholders to identify areas for improvement. Through iterative development cycles, the team implemented enhancements to improve functionality, user experience, and overall performance.
Information Security Compliance:
Addressing critical information security issues was a top priority for Product Evolve. The consulting firm closely followed cybersecurity standards and best practices to ensure the platform’s security. By implementing robust security measures, including encryption, access controls, and vulnerability assessments, they safeguarded sensitive data and mitigated potential risks.
Agile Transformation:
Product Evolve led the agile transformation of the onshore and offshore teams, facilitating a shift from a traditional waterfall approach to an agile framework. Through training, coaching, and process improvements, they instilled agile principles and practices, fostering collaboration, transparency, and continuous delivery.
Vendor Management:
Managing multiple vendors, including Publicis Sapient and Adobe, was a critical aspect of the project’s success. Product Evolve effectively coordinated and collaborated with the vendors, ensuring alignment with project goals, timelines, and deliverables. They maintained strong communication channels and proactively addressed any issues that arose.
MuleSoft Cloud Migration:
Product Evolve oversaw the entire MuleSoft cloud migration process, from initial assessment to successful deployment. They conducted a thorough evaluation of the existing infrastructure, designed an optimal migration strategy, and executed the migration with minimal disruption to operations. The consulting firm ensured seamless integration, scalability, and reliability of the MuleSoft platform.
Results and Impact:
Product Evolve’s consulting engagement with KPMG Canada yielded significant outcomes and value:
Enhanced Platform Functionality
The digital marketing platform experienced improved functionality, enabling KPMG member firms to effectively execute their marketing initiatives and drive business growth.
Information Security Compliance:
Product Evolve successfully addressed critical information security issues, ensuring compliance with cybersecurity standards and protecting sensitive data from potential threats.
Agile Transformation
The agile transformation of onshore and offshore teams increased collaboration, efficiency, and adaptability. Teams embraced agile methodologies, delivering higher-quality work with increased speed and responsiveness.
Seamless Vendor Management
Product Evolve’s effective vendor management ensured smooth coordination and collaboration with multiple vendors, contributing to the successful delivery of the project.
Successful MuleSoft Cloud Migration
The MuleSoft cloud migration, managed by Product Evolve, resulted in a robust and scalable platform, enabling seamless integration and future growth opportunities.
Conclusion
Overall, Product Evolve’s consulting expertise and commitment to delivering results empowered KPMG Canada to enhance its global digital marketing platform, achieve information security compliance, drive agile transformation, and seamlessly carry out the MuleSoft cloud migration. The success of this engagement has solidified Product Evolve’s position as a trusted partner in digital transformation and consulting services.